Insights for
college athletics
Ideas on roster planning, team budgets, athlete payments, and the financial side of college sports.
All articles
11 articles
Before You Trust Someone With Your Money
How college athletes can evaluate financial professionals, understand fees and conflicts, and keep control of their financial decisions as income grows.

Credit Is a Tool, Not Extra Income
How college athletes can build credit, use credit cards responsibly, and avoid turning a borrowing limit into a spending plan.

Tax Preparation Starts With the Next Payment
How college athletes can organize NIL income, receipts, and tax documents before tax season becomes a search through old messages.

Before the First Payment to an International Athlete
Why college athletics departments need a coordinated approach to international student-athlete taxes, NIL activity, treaty documentation, and payment records.
The Deal Is Signed. The Work Isn’t Finished.
Why athlete payment tracking deserves the same attention as roster planning, and how college athletics departments can keep commitments, payment schedules, and outstanding balances connected.

The Athlete Paycheck Is Different
Financial literacy for college athletes now means understanding irregular income, taxes, budgeting, saving, and what happens when earning power changes quickly.

College Athletics Roster Planning: How Coaches, GMs, ADs, and Finance Teams Should Work Together
Building a college roster now requires more than coaches and a depth chart. Here is how coaches, GMs, athletic directors, and finance teams can connect roster strategy with budgets, commitments, and athlete payments.

Planning the Roster Like a Balance Sheet
College roster construction is increasingly a financial-planning problem too. Here’s how coaches, GMs, athletic directors and finance teams can connect roster priorities, commitments and athlete payments into one picture.

Roster Commitments and Budget Planning in College Athletics
A roster offer can fit this season and still narrow what a program can do next. Here is how coaches, general managers, athletic directors, and finance teams can connect plans, commitments, and payments before the next agreement.

Why We’re Building Athlon Pro
Connecting roster decisions, team budgets, and athlete payments. Why a roster decision is also a financial commitment, and what we’re building to help college athletics staff see it clearly.

Agentic Finance for Athletes
There are now 500,000+ college athletes in the U.S. competing across ~1,100 schools, and the NIL market is projected around $1.67B in 2024–25. Athlon is building the Personal Financial Assistant for Athletes: accounts, cards, and an "agent CFO" that automatically classifies income, sets aside taxes, enforces smart spending guardrails, and helps athletes transition from NIL → pro → post-career without going broke.